Stephen GbolagadeIn this post, you are going to learn how to drive traffic to a beat store.
If you have a beat store that’s not making sales one thing you may have been missing out on is targeted traffic.
No traffic to your store simply means no one will be able to see your beats and when there is no exposure you won’t make sales.
It’s the plain truth.
Traffic is the lifeblood of every online business, you want to make sure you get as much traffic as possible.
It’s why I decided to make this post in order to show you the different ways you can drive a lot of traffic to your store and make a hell load of sales.
Looks like something you’d be interested in?
Then keep reading.
FACT is;
There are lots of traffic sources, however, when it comes to a beat store, you have to be creative.
So you are getting the top effective 5 only.
First I’ll list these top 5 traffic sources.
Then I’ll go ahead to explain each of them for you to start implementing with your store to get results.
How To Drive Traffic to a Beat Store in 2022 Featuring the Top 5 Effective Ways
- GiveAway Beats or Instrumentals For Free
- Offer a Discount On First Beat Purchases
- Email Marketing
- Start Blogging
- Social Media Engagement
GiveAway Beats or Instrumentals For Free
Giveaway beats are a great way to promote your music and get some free exposure. It’s also an easy way to build hype around your new tracks.
People love free stuff, so this is a surefire way to get your music out there and gain some more fans.
The best part about this strategy is that it works for both instrumental and vocal tracks. You could give away instrumentals for free, or make a deal with other artists where you will release their beats as part of the deal.
This will help you gain exposure for your own tracks and give you something to offer in exchange for their promotion of theirs.
You can take your release schedule on Reddit and post early versions of upcoming songs for free on Soundcloud, Mixcloud, or any other streaming platform you have access to (be sure to tag them properly).
The best part about this method of marketing is that you don’t have to spend anything on advertising, so if you have a product that is worth promoting, then give it away for free and see what happens.
This method also works well if you have instrumentals or beats with high royalty rates because people will go crazy over the fact that they can get their hands on them for free.
Offer a Discount On First Beat Purchases
In order to drive traffic and sales, you need to offer a discount on first purchases. This will help build loyalty for your brand and compel people to buy more from you.
With this strategy, you want to be sure that people who are interested in purchasing your beats will be able to do so at a low price point.
The best way to accomplish this is by offering a discount on their first purchase. Make it so that if they buy one of your beats, they will get an additional 50% off their next purchase.
This means that if they buy two beats, they will get 100% off their next purchase.
This is an effective strategy because it gives people who have been thinking about buying beats an incentive to do so now instead of later or never at all.
It also creates good word-of-mouth marketing as more people become aware of these deals and tell their friends about them.
Email Marketing
Ever heard the term “The money is on the list?”
Email marketing is one of the best ways to drive traffic to a beat store.
It’s free, easy, and effective.
It is the most direct way of getting your customers’ attention. If you’re running an email list, then you can send out emails that contain content that will intrigue your audience. You can also use email to promote upcoming releases or special discounts.
You can use email marketing to encourage people to buy beats online in exchange for exclusive access to a new release or extra content.
For example; if you have a new album coming out soon, you could offer subscribers early access by signing up for an email list and then sending them an exclusive link when the album drops.
Ai tools like copy ai can help you in creating high converting copies for your email marketing campaign and in turn, get your subscribers to take action.
That should come in handy if you don’t know how to write compelling emails.
If you have an email list that’s already growing and you’re looking for ways to develop it, even more, consider promoting your music store by sending out an email campaign every few days or so.
You can promote new products or upcoming events and make sure that you’re reaching out to people who are most likely interested in what you offer.
Start Blogging
You can drive traffic to your store by blogging.
Blogging is a great way to reach out to the people who may be interested in your music, but who aren’t yet ready to buy it.
If you blog regularly and write about topics that are relevant to your target audience, people will find you and trust you enough to give you their email address.
You can then use that email address to send them information about upcoming releases, promotions, and sales.
Here are two ways to drive traffic to your beat store through blogging:
1. Write about new releases and promotions
If there’s something new coming out from a beat store, make sure it’s listed on your blog first. You don’t want other websites stealing all the attention from yours!
2. Promote discounts and events
If there’s an event or sale at a beat store that you want people to know about, make sure they know!
Post it on your blog as well as social media platforms like Facebook, Twitter, and Instagram.
If you plan to use blogging as a channel to increase exposure to your store, one important thing to take note of is SEO.
Learn SEO and use it to your advantage.
Social Media Engagement
When it comes to driving traffic, there’s no way you’re leaving out social media.
Social media engagement is a key to driving traffic to your store. Use social media to promote your own business and your music, including Facebook, Twitter, and YouTube.
Music lovers will want to hear what you have to say, so be sure to engage with them on their preferred networks. Keep in mind that not everyone uses the same social media platform so make sure you post on all of them.
You can also use social media as a way to announce new releases or other news about your career as a musician. If you have an album coming out soon, for example, post about it on Facebook and Twitter using the hashtag #MyNewAlbum.
When posting about new projects or releases, make sure that your posts include links to the song previews on your blog or website, or SoundCloud page so fans can preview them immediately after they view them in their feeds.
FAQS: How to drive traffic to a beat store
Here are frequently asked questions by a lot of readers who are looking for ways to drive traffic to their beat store.
How do I consistently sell beats?
If you want to consistently sell your beats here are 5 tips you can follow:
- Create a compelling landing page with clear messaging and a call-to-action.
- Optimize your website for search engines such as Google and Bing.
- Promote your sales via social media and YouTube, as well as other platforms like WhatsApp and Facebook Messenger.
- Ask for referrals from satisfied customers or previous clients who have purchased beats from you before (in exchange for a discount).
- Use email marketing (i.e., newsletters) to remind potential customers about their favorite artists when they’re not thinking about them!
How do I drive traffic to my beat store?
- There are a few ways to drive traffic to your beat store.
- Create a YouTube channel
- Use Instagram
- Write blog posts with relevant keywords
- Create a Facebook video ad
- Promote your website on social media
How do I get my beats noticed?
If you want to get your beats noticed, the first thing to do is to get your name out there.
If you don’t have a website, you need to set up one. You can start with a simple WordPress site and build it up over time.
You can then employ paid traffic, blogging, email marketing, etc. to drive traffic to your store and make sales.
How do I drive traffic to my music?
There are many ways to drive traffic to your music store. Below are just a few:
1. Post on Facebook and Twitter
2. Create content like articles and videos (on YouTube)
3. Promote events and specials in the community
4. Create a blog and write about your store or the industry in general
Conclusion
Selling beats is one of the top online business models and when you are able to drive a lot of traffic to your store, it’s obvious you will make really good sales.
Follow the effective traffic sources and methods listed in this post and you’re well on your way to success. If you are an upcoming artist, you can read up on how to promote your songs here.
Have any questions or other sources you are currently using and would like to share with us?
Please do so in the comments section and don’t forget to share this post on how to drive traffic to a beat store with your friends.
Stephen Gbolagade
